This project focused on discreet yet impactful campaign announcements, highlighting the success of raising $200 million for a cutting-edge children's hospital and the innovative "Child Health BC" initiative. The accomplishment took center stage with a full double spread ad in the Vancouver Sun, extending gratitude to all contributors.
Additionally, two carefully crafted invitations were extended to donors and media, inviting them to a celebratory gala. This endeavor underlines design's ability to harmonize purpose and aesthetics, driving transformative change.
Guests received invitations for two separate events, each with its unique day. The invites had a subtle exterior and an exhilarating interior, capturing the celebratory spirit. Reflecting the grand achievement, we infused a touch of excitement and fun into the invites' design.
This project was an absolute joy. I had the chance to explore die-cuts, varnishes, and lively illustrations to capture the thrill of the announcement. Matching the excitement was incredibly rewarding. My inspiration flowed from the genuine gratitude and generosity that everyone displayed to bring this new hospital to life.
My role: Illustrations | Layout Design
Art Director: Irvin Cheng